Facebook and the Internet Business

Having 8.2% of all display ads on the internet in the U.S. with more than 250M users, Facebook makes a brilliant move to drive traffic from one place on Facebook to another place, still on Facebook.

"Now that we have “Become a Fan” cost-per-click ads, it’s easier than ever to expand your fan base to a much greater size. With over 250MM users, we can target by various parameters to reach the right people that would want to fan the TechCrunch Page. Having 9,000 fans is a great start, but with the potential for 50,000 or even 500,000 fans, you can make your updates that much more effective." Techcrunch